Edmundo Cruz Luna
Christopher Smeall Summer Scholar
Negotiating Linguistic and Cultural Identities Online in Balinese
The Internet can aid in empowering and maintaining traditional identities through the manipulation and re-imagining of language and culture. This is in contrast to many studies that focus on the adverse effects of the Internet—and globalization in general—on traditional cultures. Dr. Luna’s project examines this issue through an analysis of Internet forums and social networking sites where the primary language is Balinese, as informed by an approach incorporating linguistics and the ethnography of speaking. He proposes that the use of two types of written expression in Balinese—expressions that were formerly restricted to ritual use, and the renegotiation of orthographic practices—serve to reimagine a representation of Balinese culture that responds to anti-Balinese forces, influences of encroaching modernity and globalization, and a renewed sense of cultural self-awareness.
Affiliation at time of award:
Instructor, Department of English Education, Mokpo National University